I think this day will be never forget by a lot of fashionista !
This morning all around the world at 9 am H&M opened his door for the Versace collection !
It isn’t the first time that luxury brand worked with H&M. Every year they did an « ephemeral mariage ». After Sonia Rykiel in 2010 and Jimmy Choo in 2009 it is the time for the Italian brand to do a co-branding with H&M the emperor ready-to-wear.
I hope you saw the advertising campaign about it, I really liked it. It is on the same way that the other co-branding really fantastic and futuristic !
If you didn’t see it :
And the link to see the collection, even on the website the atmosphere is really futuristic, they really did good work on it :
Some of you went to H&M today ?